Cisco's Flip Your Profile

Within 48 hours of launching Flip Your Profile, it was featured in thousands of blogs including Mashable, Digital Buzz, Contagious, etc. The app spread organically and millions installed the app. The server crashed thrice, due to the overwhelming response the campaign received.  Flip Your Profile has so far garnered a Silver at Effies 2011; and 3 finalists at Cannes 2011; an in-book at D&AD; a Bronze at Spikes 2011; a Gold, a bronze and 4 finalists at Digital Media Awards Asia 2011; a finalist at Young Guns 2011; a finalist at Adfest 2012; a Silver at Creative Circle Awards 2012 and Sabre award for blogger outreach.

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StarHub's Great Singapore Treasure Hunt

This Campaign managed to make the GSTH fan page Singapore's biggest  Facebook group in just 21 days. Watch the video to learn more about it. This social media experiment also won a bronze at Effies.

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National Library Board TVC and Print ads

NLB wanted a campaign to raise awareness about the Book Exchange. This annual event recorded the highest number of participants this year. A total of 6000 books were exchanged in a single day. The TVC won a bronze at the Creative Circle Awards and was also a finalist at Spikes Asia.

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Breast Cancer Video

An initiative from the agency planned for the month of October.

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La Senza Web Banner

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AirCraze Hobby Kits

This campaign won a bronze at Creative Circle Awards and was shortlisted at Spikes Asia.

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Mumbai Railway Police

Click here to watch case study

This campaign was featured on the front page Times of India, India's leading newspaper. It was also covered on various news channels like NDTV, CNN, etc. The campaign got India talking and was immensely successful. It was awarded 3 Silvers for Outdoor and Ambient at Abby's, AAAI and Outdoor Awards. 

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Childcare India Ambient Posters

The campaign won 1 Gold, 6 Silvers, 2 bronze and several finalists at Asia Pacific Adfest, Abby's AAAI, Singapore Outdoor Awards, London International Awards and Outdoor Advertising.

The campaign was also accepted and printed in The WORK.

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Veolia Earth Day Press ads

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Sembcorp Brand Identity

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Sinar

This ad was a shortlist at One Show and at Creative Circle Awards.

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Pantene Shampoo Press and Posters

This campaign picked up a Gold in the singles category and a Silver in the campaign category at Abby's. It also picked up silvers at AAAI.

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Haier Widescreen TV Outdoor and Press

These ads picked up a total of 4 silvers at AAAI, Abby's and Outdoor advertising awards.

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Travel Corporation of India TVC & Press ads

These ads were an effort to save several world heritage sites in India.

The idea was appreciated by the client and by the award jury of AAAI and Abby's. It won a Gold and a few silvers in the press category.

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Split Screen TVC

Lions Eye Bank wanted to encourage more people to sign up for their eye donation programme. During the agency briefing we learnt an interesting fact about eye donation. When you donate your eyes, you gift sight to not one but two people. Because a pair of eyes was split between two people. This way two blind people received the gift of sight.

This ad picked up a silver for public service at Goa Fest.

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Gascidity TVC

The Brief: Novartis wanted to launch Gascidity in India. The product provides quick relief from gas and acidity problems.

The Solution: Can consumers rely on traditional methods like Yoga to get instant relief from gas and acidity? What happens if they do? The answer to these questions led us in coming up with a humorous spot.

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